Sustainable business solutions in tourism

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Our Team

Including associate consultants and in-house staff, Dunira’s team consists of market researchers and analysts, linguists, economists and ecologists. Although our in-house experience and capabilities are considerable, we are happy to enlist the help and expertise of outside companies, agencies and organisations to assemble augmented specialist teams for specific projects. For research, we draw on the resources of international experts and their partners. For communications, in print and online, we employ professional copywriters with experience in travel and tourism. And for deeper understanding of tourism issues worldwide, we have a network of local advisers on six continents.


Benjamin Carey FTS

Benjamin Carey Sustainable Tourism and Marketing Expert

Managing director Benjamin Carey established Dunira Strategy in 2002 after a successful career in tourism management. His principal skills lie in business analysis, process re-engineering and project management, with particular emphasis on revenue management, marketing strategy and sustainability.

Benjamin graduated from the University of Edinburgh with an MA (Hons) in Philosophy, and took postgraduate courses in development economics and public policy in London, while building a career in the tourism industry. He held management and consultancy roles with Airtours and Thomson, two of the world's leading tour operators, for whom he developed revolutionary revenue management systems and was responsible for the management of strategic projects and programme management and product development in most of Europe.

He has significant experience working with NGOs and the public sector, and was the founder of Edinburgh Global Partnerships, a charity working for community development and international education. As a former trustee of the research and advocacy organisation Tourism Concern, he has a particular interest in the sustainable management and economic integration of tourism development.

Benjamin is a visiting professor at the Centre for Economic Development and International Finance (DEFI) at the University of the Mediterranean, visiting fellow in the International Centre for Responsible Tourism at Leeds Metropolitan University and a visiting lecturer at Queen Margaret University and the School of Marketing and Tourism at Napier University Business School. He has presented conference papers and published articles on subjects ranging from the development of civil society in Central Asia to the marketing of Mediterranean tourism. He has written for a range of tourism-related journals and magazines, including In Focus, Tourism, TTG MENA and eTurboNews.

An elected director of The Tourism Society and former chair of Tourism Society Scotland, his public appointments include the Advisory Board of Co-operative Development Scotland (Scottish Enterprise), membership of the UNESCO Scotland Committee and the World Tourism Organization’s Panel of Experts (UNWTO) .

Contact Benjamin



Tobias Hewitt


Asia Associate Director Tobias Hewitt manages many of Dunira’s activities with primary project experience in Africa, Asia and Europe.


His experience includes ecotourism framework policy development, environmental conservation, heritage tourism, coordinating community-led development and nature-based tourism interpretation. Prior to the outbreak of Ebola in West Africa and in fulfilment of his Masters dissertation in International Development at the University of Edinburgh, he produced a tourism strategy for Sierra Leone to update Dunira’s earlier study prepared in 2008 for UNDP.


Widely travelled, he has worked in many countries, including a 2 year volunteer mission with the United States Peace Corps in Bulgaria working as a youth development coordinator. An excellent communicator, he lived on the island of Jeju-do in South Korea as a member of the English Programme in Korea, teaching English. He is an active member of the Scotland Malawi Partnership.


Beyond work, Tobias is an outdoor enthusiast: hiking, mountain biking, stand-up-paddle boarding and surfing. He is a volunteer instructor with the Wave Project, which teaches surfing to disadvantaged young people.


Contact Tobias





Corinne Doff

Corinne Doff Sustainable Tourism Eco Certification Consultant Auditor

Americas director Corinne Doff has worked with Dunira since 2010. Corinne manages Dunira’s programme in the UK and overseas, with work in project research and development including environmental and tourism policy, impact assessment frameworks and effective future management.

Her experience includes ecotourism in Southeast Asia, community-based tourism in Ghana and programme management for an international development NGO, coordinating business development assignments and ecotourism projects in destinations worldwide. Following an Honours degree from the University of Edinburgh, Corinne was awarded a Masters (Distinction) in Environment and International Development, specialising in tourism, sustainability and environmental management, spending three months conducting field research into the ecological and socio-economic impacts of tourism at protected sites in West Africa. With key interestes in conservation and biodiversity, other experience includes work in the environmental sector with an Environment, Ethics and CSR Consultancy, and sustainability for Local Authorities.

Corinne is accredited by Sustainable Travel International as a Team Assessor and Consultant for the Sustainable Tourism Eco-certification Program™ (STEP) and the Luxury Eco-Certification Standard (LECS). Corinne is also holds a PRINCE2 certification in Project Management for Sustainable Tourism.

Corinne has travelled throughout West, South and North Africa, South and South East Asia, Australasia, Central America, Europe and the South Pacific. An outdoor enthusiast, she is a keen skier and is qualified as an Alpine Ski Leader.

Contact Corinne



John Henderson Todd

John Henderson Todd Tourism Consultant Economist

Senior consultant John Todd has been working as an associate of Dunira for several years, having entered the consultancy world as a managing consultant for Pannel Kerr Forster (PKF) in 1987 before establishing his own practice in 1989 after several years as Head of Tourism Development for the Scottish Development Agency. His principle skills lie in strategic and business planning in the tourism sector with a special interest in ecotourism, community enterprise and project funding.

John graduated from the University of Edinburgh with a BSc in Physical Chemistry and a postgraduate Diploma in Business Administration before qualifying with the Chartered Institute of Management Accountants.  His early career was in corporate planning in the telecommunications industry before a spell as a chief officer in Scottish local government.

He has long experience working with NGOs and the public sector in Scotland, the UK, Eastern Europe and Africa and is a member of the Forestry Commission’s South of Scotland Forestry Forum. He has also served as a community councillor and vice chair of an EU funded Community Development Programme in the West Highlands and is a director of a community owned waste management plant in the Scottish Borders. His current and previous clients include Scottish and Highland Enterprise, local authorities throughout the UK, the World Bank, UNDP, European Commission and the Governments of Bulgaria, Poland, Botswana, Liberia and Sierra Leone.

He has made occasional forays into the academic sector as a visiting lecturer in “Corporate Planning in the Public Sector” at Texas A&M University’s Graduate Business School and has published papers on Scottish Place Names and the poetry of Duncan Ban Macintyre.

Contact John



Misha Kustikov


Russia Tourism Expert


Dunira's Russia manager Misha Kustikov is an experienced consultant on ecotourism projects in Russia and the CIS countries, as well as a specialist in the field of agricultural tourism (agritourism) in this region. Misha is a philologist, certified by the University of Cambridge, and has also spent many years working in the UK.

Currently co-ordinating a project in the Tver region, Misha's work focuses on the protection of the environment in tourism. He has worked for the Russian tourist organization Sputnik, and was one of the organisers of the Global Conference on the Environment, Green Machine, in Leeds (UK) in 1992.


Misha is very well-travelled in Russia and the FSU countries, and has excellent knowledge of the region. He is the author of several reports on the status and development of domestic tourism, as well as guides to Moscow and St. Petersburg.


Contact Misha






Sophie Maulévrier MTS TCN


Tourism Expert Destination Management French


Consultant Sophie Maulévrier has been working with Dunira since 2013, especially on projects in Francophone countries, including North Africa and the Levant. Her areas of expertise are destination management and capacity building, as well as resort and leisure development.


After graduating from Angers (France) in Tourism Management, Sophie gained an MSc International Tourism and Hospitality Management at Bournemouth University (England) and went on to apply her knowledge as an international tourism consultant team in Barcelona for 3 years. She has worked in North Africa, South America, the Caribbean and Europe. Sophie has participated in several national sustainable tourism plans as well as the development of beach, golf and rural resorts.


A member of The Tourism Society, Sophie is also a member of the French tourism network Rezotour.

Contact Sophie



Partners and affiliations

Dunira is a founding member of The Travel Foundation and an appointed member of the UK Government’s Consular Stakeholder Panel, which advises the Foreign Office on Travel Advice. Other relevant memberships include Partners for Environmental Co-operation in Europe and the Scottish Parliament’s International Development Group.

The company is also a member of PKF’s Growing Business Forum and the Edinburgh Chamber of Commerce.

Clients and partners in Scotland include: 125 Memorial Association, The Borders Foundation for Rural Sustainability, Highland Perthshire, Historic Scotland, Scottish Enterprise, Scottish Natural Heritage, Southern Uplands Partnership, VisitScotland, The Whithorn Trust.

International clients include ministries and government agencies in Armenia, Bhutan, India, Iran, Iraq, Nepal, Pakistan, Palestine, Scotland, Sierra Leone, Slovenia, UK and Yemen, as well as a number of international agencies: UNDP, UNEP, UNESCO, World Bank, World Tourism Organization.

Others include: British Council, DTZ Pieda Consulting, Environment Business & Development Group, Hibiscus Consulting, International Business Leaders Forum, International Centre for Responsible Tourism, International Co-operative Alliance, Mercy Corps, NFO System Three,, SNV, Tourism Concern, The Travel Foundation, UK Trade & Investment, Waterbomb, Write Angles, WWF.



Corporate information

Dunira Strategy is a trading name of Dunira Limited, incorporated in Scotland, Company Number SC229031 and registered at 33 West Preston Street, Edinburgh EH8 9PY, UK.



Governance policies

We take our ethics, social and environmental responsibility very seriously and have a range of govenrance policies and in-house systems to reduce the negative impacts of our operations.


Equal Opportunities

Health and Safety

TCN Declaration of Good Practice



Human Resources

We are always interested in talking to individuals with an interest and relevant experience in tourism marketing and sustainable development. Specific language and IT skills are sometimes required for particular projects.

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Accounts Department

Dunira's VAT Number is 790 0173 44

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Dunira Strategy, 33 West Preston Street, Edinburgh, EH8 9PY, UK | Tel: +44 (0) 845 370 8076 | Fax: +44 (0) 845 370 8188
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